Privacy Policy

Last updated: 16 October 2025

This Privacy Policy describes how Elevate Effects Ltd (“we”, “us”, “our”) collects, uses, and protects personal information provided by users (“you”, “your”) when visiting our website www.elevateeffects.com (“the Site”) or when communicating with us in relation to our services.

We are committed to protecting your privacy and ensuring that your personal data is handled in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Elevate Effects Ltd
Registered Address: 61A High Street, Berkhamsted, HP4 3QH, United Kingdom
Email: info@elevateeffects.com
Registered in England and Wales

For the purposes of data protection law, Elevate Effects Ltd is the data controller of your personal data.

2. Information We Collect

We may collect and process the following types of information:

a) Information you provide directly

When you:

Submit a contact or booking form via our website,
Communicate with us by email or phone,
Engage our services, or
Subscribe to updates or newsletters (if applicable).

This may include:

Your name,
Email address,
Phone number,
Company or event details,
Location or venue information,
Any other information voluntarily provided.

b) Automatically collected information

When you visit our website, we may automatically collect:

Your IP address,
Browser type and version,
Device information,
Pages visited and time spent on the Site,
Referring website or source.

This information is collected through cookies and analytics tools to help us improve website functionality and performance (see Section 8 on cookies).

3. How We Use Your Information

We process your personal data for the following purposes:

To respond to your enquiries or booking requests.
To manage and deliver our services to you.
To maintain business records, invoices, and legal compliance.
To send important information about bookings, safety, or operational updates.
To improve our website, services, and customer experience.
To comply with legal and regulatory obligations.

We will not sell, rent, or trade your personal data with third parties for marketing purposes.

4. Legal Basis for Processing

We process personal data under the following lawful bases:

Contractual necessity: when processing is required to provide our services or respond to your enquiry.
Legal obligation: when required by law or regulation.
Legitimate interests: for running and improving our business, marketing to existing clients, or ensuring site security.
Consent: when you have opted in to receive communications or agreed to certain uses (e.g. cookies).

5. How We Store and Protect Your Data

Your information is securely stored on password-protected systems accessible only by authorised personnel.

We use appropriate technical and organisational measures to prevent unauthorised access, loss, misuse, or disclosure of your personal information.

We will retain your data only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law.

6. Sharing Your Information

We may share your personal data only with:

Trusted service providers or contractors assisting in event delivery (e.g. subcontractors, transport or safety providers).
IT and website hosting providers who help us operate our systems.
Regulatory bodies or insurers, where legally required.

All third parties are required to handle your information securely and use it only in accordance with our instructions and data protection laws.

7. Your Data Protection Rights

Under UK GDPR, you have the following rights:

Right of access – to request copies of your personal data.
Right to rectification – to correct inaccurate or incomplete data.
Right to erasure – to request deletion of your personal data (subject to legal obligations).
Right to restrict processing – to limit how we use your information.
Right to data portability – to receive your data in a structured, commonly used format.
Right to object – to object to certain uses, including marketing.

To exercise any of these rights, please contact us at info@elevateeffects.com.

We may require proof of identity before processing certain requests.

If you are not satisfied with how we handle your data, you can also lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

8. Cookies and Analytics

Our website uses cookies and similar technologies to improve functionality and understand user behaviour. Cookies may collect anonymous information such as pages visited, session duration, and device type.

You can control or disable cookies through your browser settings. However, some features of the Site may not function properly if cookies are disabled.

We may use third-party analytics tools (e.g. Google Analytics) to analyse website performance. These tools may collect anonymised usage data under their own privacy policies.

9. Links to Other Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those external sites.

We encourage you to review the privacy policies of any websites you visit via our links.

10. Children’s Privacy

Our services are not directed toward children under the age of 16.
We do not knowingly collect personal information from minors.

If you believe that a child has provided us with personal data, please contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect legal, technical, or operational changes.
The most recent version will always be posted on this page, and the date of the latest revision will be indicated at the top.

12. Contact Us

For any questions or requests regarding this Privacy Policy or your personal data, please contact:

📧 info@elevateeffects.com
📍 Elevate Effects Ltd, 61A High Street, Berkhamsted, HP4 3QH, United Kingdom